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07/16/2019

NumberFire Launches New Odds Comparison Experience, oddsFire

Fans Can Now See Odds From Various Bookmakers In One Single View
NumberFire Launches New Odds Comparison Experience, oddsFire

New York, NY — July 16, 2019 — Today, numberFire, the next generation sports analytics platform, announced the launch of oddsFire, unveiling the best odds comparison platform on the market. oddsFire gives sports fans a free one-stop-shop to compare betting odds from a broad set of legal sports betting operators in the U.S. At launch, oddsFire will feature odds from various bookmakers across retail and online, including the FanDuel Sportsbook, MGM, DraftKings, William Hill, Westgate, BetStars, PointsBet, Wynn and Caesars, in a single view for each game or sporting event. 

“The legalized sports betting market in the United States has far exceeded our expectations, and, as sports wagering interest continues to grow, we want to offer sports fans a transformative content experience for sports betting,” said JJ Zachariason, Editor-In-Chief at FanDuel/numberFire. “By aggregating odds data from nine operators and sharing proprietary first-party data from the FanDuel Sportsbook, we’ve created the most transparent and seamless odds-comparison experience for the U.S. regulated sports betting market.”

To ensure bettors have access to the information they need to make informed decisions, oddsFire will launch with a number of unique features, including:

  • First-party data: oddsFire showcases first party-data from the FanDuel Sportsbook, including percentage of money and percentage of bets.
  • Wide range of sports: no matter the sport, oddsFire has you covered. With more data available for the regulated U.S. market than any other odds comparison platform, oddsFire offers real-time odds for a breadth of sports, from football and baseball to cricket and darts. 
  • Opening lines: oddsFire will show the opening lines as well as directional arrows to show where the lines have moved upon viewing. By showing the opening lines, sports fans can get a better sense of betting trends.
  • Most popular bets: upon landing on the oddsFire home page, you can immediately see the most popular bets based on FanDuel Sportsbook data.

“With a focus on the aggregation of data and putting forth first-party information, our goal with oddsFire was to create a free differentiated content experience that is unique to what currently exists,” continued Zachariason. “The oddsFire experience was truly designed with the sports fan at the forefront.”

oddsFire is powered by numberFire’s technology and will have leading aggregated data available throughout the user experience. To access oddsFire, head to https://www.numberfire.com/odds.

For more information, follow @oddsFire on Twitter.


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